COMMENTARY
XFL:
all the hype that money can buy
James
Nix
Ask yourself
one question.
What commercial
has everyone seen at least 500 times in the last two months?
Unless you have
been living under a rock or do not watch TV at all, you've seen
this commercial.
And no, it is
not the Subway commercial showing the guy who lost 200-and-something
pounds.
It is the preview
for the XFL, the new football league co-owned by the major television
network NBC and the World Wrestling Federation (WWF).
You know the
one I am talking about, the one with the guy getting hit by the
wrecking ball, as a voice in the background says "No fair catches."
If you have
not seen this commercial, you have at least heard about the new
"Xtream" football league once in the past year since Vince
McMahon announced it during a press conference in New York.
If you did
not know that the first games played in the XFL took place this
past weekend, the Las Vegas Outlaws sent the New York/New Jersey
Hitmen home with a 19-0 loss Saturday night.
Does anyone
know who won the Pro Bowl?
So just what
is this new ŇXtreamÓ football league?
Well, basically,
it's just like the National Football League (NFL), only with a few
rules changed.
What a novel
idea. Slightly change a sport that America already loves, and cash
in on it.
Touche', Vince,
touche'.
The XFL is truly
a brilliant idea and I have no doubt it will enjoy tremendous success.
I also have
no doubt that it would have enjoyed that same tremendous success
without all that hype that preceded this weekend.
Why was there
not ever this much hype about rugby? It is its own extreme football,
and they donŐt even wear pads.
I donŐt know
about you, but I got pretty tired of it. Every time I flipped past
NBC, there was that anti-aircraft gun shooting off footballs.
Why all the
hype? Why did most conversations I overheard in class consist of
"I can't wait until the XFL starts. It's going to be so awesome"?
Why does something need that much hype?
Was there this
much hype before the first game in the NFL? My guess would be probably
not.
The Super Bowl
was hyped up, as it always is, but not to the extent of the XFL.
The XFL hype was also drawn out for a long time, and thatŐs what
made it irritating.
Sadly, this
is the direction the world is moving in. Things are hyped up beyond
reason almost as a safety net to ensure profit. The XFL could have
been a big failure, but NBC still would have gotten its ratings
this weekend and the sold-out crowds would not have gotten refunds.
Hopefully, now
that the XFL is finally underway, all that wonderful hype will die
down.
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