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Music on the Mountain Festival provides ‘energetic’ show Print E-mail
Thursday, 21 August 2008

by ALLISON CASEY
Lifestyles Editor  

What’s folk, rock and going to be heard from all over?

The Town of Boone’s first large scale music festival,  Music on The Mountain, organized entirely by Appalachian State University students. 

A blend of national and local bluegrass, folk and Americana acts, totaling fifteen performers, will take two different stages Aug. 23 from 11:15 a.m. to 8:15 p.m. at The Old Fairgrounds in Boone.

Appalachian State University students planned and executed The Music on the Mountain Festival during a class project.

Jimmy S. Hunt, senior business major, began planning for the festival about a year ago when he was asked to complete a business plan for a class.

Even after later dropping the class, he and friends continued planning the benefit concert.

Money from the festival will benefit local organizations NC GreenPower, Appalachian State University Energy Center and High Country Conservancy.

All these groups help to raise awareness of the need for renewable energy.

The bands were contacted through the use of a booking agent.

Hunt said of all the acts, he is most excited about seeing Sam Bush perform live.

In addition to the two stages of all day music, concert goers can participate in the “Green Village,” an interactive, hands-on exhibit featuring 15 booths of information about green energy.

“We’ve also got a giant slide and  hula-hooping lessons,” Hunt said.

The festival hopes to raise money for non-profits, but also promises to help boost the local economy.

 “The economic impact [of the festival] is huge,” he said, citing the thousands of dollars the local hotels alone will earn.

As of right now, the ticket sales have earned nearly enough to break even, Hunt said.

“If we can give the organizations $50 or $5,000, anything is helpful,” festival organizer and senior business major Jimmy S. Hunt said.

Tickets are $40 in advance and $35 with  a valid “student ID from any college, anywhere.”
Local vendors will be on site to provide food for the hungry music fans.

The event is BYOB with a 12-pack limit and a $5 cooler fee per person.

“The goal is to get a couple thousand App kids,” he said.

The festival’s Web site sums up the Music on the Mountain Festival with the words, “We hope to leave you with not only an unforgettable music melody but a sense of accomplishment through our cause.

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